How to Get a Marketing Job in Today's Uncertain Economy:
Why Analytics Gives You an Edge
Join 
Mac’s List
, the premier job board in the Pacific Northwest, for an insightful evening on Thursday, May 15, 2025, from 5:30 to 8 p.m. at the University of Portland. Sponsored by the 
School of Business
, this event is designed for professionals, job seekers, and students eager to advance their careers in marketing, communications, advertising, and public relations.
A panel of three marketing experts will explore how 
marketing analytics skills
 are becoming essential for standing out in today’s competitive and uncertain job market.
Panelists will also discuss how
 AI, digital media and influencers
 shape today’s industry and explore key job search challenges, including 
how to find the right job fit, navigate a frozen job market, and break the ice with networking strategies
.
Whether you’re looking to move up, pivot careers, or break into the field, you’ll gain valuable insights into how data-driven decision-making is shaping marketing roles and careers.
Attendees will also have networking opportunities before and after the discussion, allowing them to connect with industry professionals, employers, and fellow job seekers. Your ticket includes a free copy of 
"Land Your Dream Job in Portland (And Beyond)"
, the complete Mac's List guide to finding work in the Rose City.
Don’t miss this chance to gain practical advice and expand your professional network.
Who Should Attend:
Professionals working in marketing, communication, advertising and public relations who want to move up in their careers
People interested in pivoting into a career in marketing, communication, advertising or public relations
Job seekers in marketing, communication, advertising, and public relations
People new to Portland’s marketing and communication scene
University of Portland students studying marketing and communication
University of Portland, graduates, faculty and staff
Panelists:
Dr. Ashley Hass
, marketing professor, 
University of Portland
Kevin Kinghorn
, executive vice president & chief marketing officer, 
Portland Trail Blazers
Holly Feather
, chief executive office & founder,
 HHF Strategy
Introduction:
Michael L. DeVaughn
, dean of the School of Business, University of Portland School of Business
Moderator:
Mac Prichard,
 founder & CEO, 
Mac’s List
Tabling Organizations:
PRSA Oregon
AMA PDX
Boly:Welch
University of Portland School of Business
Resume Scripter
Acumen Executive Search
The Write Path Resumes & Career Coaching
52 Ltd.
Talent Career Coaching
Workplace Change
What’s In It For You?
Networking with panelists, university faculty, and other marketing professionals
Opportunities to connect with Portland’s leading staffing agencies and professional groups for marketers and communicators
Learn more about the School of Business programs
Free copy of the book, 
"Land Your Dream Job in Portland (And Beyond)"
Food and Beverage
Free appetizers and one drink ticket for beer, wine or cider provided for each attendee.
Don’t miss this opportunity to gain actionable insights and network with peers and employers navigating the same challenges. Seating for this event is limited, so register now.
Information Source: Mac's List | eventbrite

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